Masterclasses are a great way to network and gain new insights. At Web Summit, we’re excited to offer a variety of in-depth learning opportunities led by industry experts.
Check out the masterclasses taking place at Web Summit this November, and join us in Lisbon to learn from the best.
Exploring video understanding models and their use cases [Hosted by Samsung Next & Twelve Labs]
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Masterclass Room 1, Masterclass Area
With the explosive growth of online video content, the need to understand and analyze videos is increasingly crucial. Explore the rise of video foundation models and their applications for diverse video understanding use cases.
AI in Europe: Unlocking opportunities for your business [Hosted by European Commission - Digital EU]
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Masterclass Room 2, Masterclass Area
The EU supports innovative startups with initiatives like AI Factories and GenAI4EU. The AI Act also helps your business by fostering innovation and collaboration between developers and regulators.
AI powered journey: Shaping the future for business travel [Hosted by American Express Global Business Travel]
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Masterclass Room 3, Masterclass Area
Discover how AI and generative AI are revolutionising the business travel landscape and how Amex GBT is embracing those technologies.
From personalised routes to real-time disruption management, you’ll learn how AI-driven tools are enhancing efficiency, automating logistics, and elevating customer service, while providing seamless travel experiences tailored to individual needs. Explore how predictive algorithms can anticipate and streamline decision-making for both travelers and travel managers. Whether you’re a business traveler or manager, corporate executive, this masterclass offers practical insights into the AI-driven innovations reshaping the future of business mobility.
Digital sustainability: Navigating the future of tech [Hosted by IMD]
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Masterclass Room 4, Masterclass Area
IMD Professor Michael Wade examines how to use digital technologies sustainably and responsibly. Participants will learn strategies to reduce their environmental impact and leverage technology for broader sustainability benefits.
Procure innovation EUThe value of intellectual property [Hosted by European Union Intellectual Property Office]
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Masterclass Room 5, Masterclass Area
IP plays a key role in a company’s business journey. Most SMEs do not understand the power of IP to help them grow and how to monetize their IP assets. Let's change that!
How to evaluate the potential and value of a startup [Hosted by Uzum]
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Masterclass Room 2, Masterclass Area
In this masterclass, we will dive into what investors look for when assessing startups, how to analyse the market, its potential, your position, and future prospects.
When Gen AI attacks: Lawsuits and massive losses [Hosted by Samsung Next & Dynamo AI]
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Masterclass Room 1, Masterclass Area
GenAI runs in the background, but left unchecked, can destroy even the strongest security programs. Hear real stories of AI chaos and how to keep your systems secure and save millions in damage.
Destination AI : App olympics UAE [Hosted by the Dubai Department of Economy and Tourism]
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Masterclass Room 3, Masterclass Area
Learn more about the Dubai Universal Blueprint for AI and app olympics UAE. Compete for your chance to win 150,000 USD worth of services and resources to build a winning mobile application and business venture.
AI-powered CX: Customer interaction in the digital era [Hosted by Foundever]
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Masterclass Room 4, Masterclass Area
Explore AI's role in augmenting expertise, optimizing customer journeys, and fostering innovation. Learn how companies can leverage AI to boost satisfaction while preserving the human touch.
AI: Your global growth engine [Hosted by Samsung Next & Unbabel]
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Masterclass Room 1, Masterclass Area
Discover how AI can help early-stage companies and scale-ups break into new geographies, navigate cultural nuances and acclerate growth with a new wave of powerful, accessible tools.
Blueprint for success: Project management for startups [Hosted by Project Management Institute]
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Masterclass Room 2, Masterclass Area
Explore why integrating evidence-based project management practices in startup mode is key to creating an organized, efficient system that manages chaos and boosts your chances of success.
The second year is always the hardest. Learn through real examples how companies are pushing beyond the “terrible twos” to demonstrate value and make AI foundational to their businesses. This session is about proof not promises!
Top tips: How to understand the investor mindset [Hosted by Web Summit]
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Masterclass Room 1, Masterclass Area
Raising capital and dealing with investors is a huge element of scaling a business, but it is also one of the most difficult things to manage on an entrepreneur’s journey. In this workshop, you will hear from investors on the importance of getting your go-to-market strategy right, term sheet negotiations, balancing sales and fundraising, compensation, key hires, and more.
Making LLM fine-tuning accessible with InstructLab [Hosted by IBM & Red Hat]
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Masterclass Room 2, Masterclass Area
LLM fine-tuning should be easier, more cost-effective, and powered by open-source. Join IBM and Red Hat to learn how InstructLab allows more users to access, scale and harness the power of genAI.
Silicon Island: Taiwan's rise in global technology [Hosted by G Camp Taiwan]
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Masterclass Room 4, Masterclass Area
Join Taiwan's top innovators in AI and semiconductors to explore how cutting-edge technologies and strategic partnerships are reshaping the global tech landscape. This panel discussion will be moderated by TechCrunch Asia reporter, Kate Park.
Unlocking growth for enterprises with SAP Business AI [Hosted by Grow with SAP for Scaleups]
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Masterclass Room 3, Masterclass Area
The integration of GenAI into ERP systems represents a transformative shift for businesses, driving efficiency, innovation, and agility. We will explore how GenAI can enhance core ERP functions.
How can innovation accelerate the energy transition? [Hosted by EDP]
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Masterclass Room 1, Masterclass Area
Explore the exciting challenges of the energy transition and the role of innovation, hosted by António Coutinho, CEO of EDP Global Research and Innovation, highlighting EDP's leadership in the sector.
How content builds brands: Lessons from Paula’s Choice [Hosted by Contentstack]
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Masterclass Room 2, Masterclass Area
Learn how content drives brand growth in this masterclass with Paula's Choice. Learn from the brand’s approach to content and digital strategy, and join a Q&A led by Contentstack CMO Gurdeep Dhillon.
Innovation at scale: Inside corporate venture studios [Hosted by V_Labs]
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Masterclass Room 4, Masterclass Area
Explore a proven framework for establishing and scaling corporate venture studios. Learn practical insights from real-world case studies on launching, funding, and sustaining successful new business ventures.
Secure investment for your deep tech startup: Key tips [Hosted by European Innovation Council & European Investment Bank Group]
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Masterclass Room 1, Masterclass Area
Learn how to obtain investment for your deep tech startup in Europe and prevent failure with insights from the European Innovation Council and European Investment Bank, plus advice from successful beneficiaries.
Unlock the power of young leaders [Hosted by One Young World]
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Masterclass Room 2, Masterclass Area
Learn from the insight and experiences of exceptional young leaders, part of a generation increasingly demonstrating that it has the vision and the skills to drive transformative change all around the world.
The future of content marketing for SMB [Hosted by Adobe]
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Masterclass Room 3, Masterclass Area
In the future only the most engaging, and relevant content will cut through. Join Adobe for a masterclass on how SMBs can empower their employees to unlock greater creativity and supercharge their marketing.
Blue seas and business support schemes [Hosted by inMalta]
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Masterclass Room 2, Masterclass Area
Ranked 4th in the ESNA report amongst emerging startup ecosystems, Malta could be your new home for business and family. Get to know about the quality of life and the business support schemes that Malta can offer during our workshop. Hear directly from Malta-based industry players who have leveraged these resources, alongside insights from the government entities behind the tech sector’s growth and innovation.
A Guide to Portugal's startup scene: Unlock opportunities [Hosted by Startup Portugal]
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Masterclass Room 1, Masterclass Area
Dive into the Portuguese entrepreneurial ecosystem, showcasing trends and resources to uncover new growth opportunities. Connect with Startup Portugal to unlock your journey within the Portuguese startup community.
Unlocking greatness: Transform your skills with mentorship [Hosted by OLX]
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Masterclass Room 3, Masterclass Area
Mentorship boosts personal and professional growth. This masterclass covers benefits like knowledge sharing, guidance, skill development, confidence building, and career advancement. Join us to unlock your potential!
From fiction to facts: AI’s true role in influencer marketing [Hosted by MG Empower]
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Masterclass Room 4, Masterclass Area
We'll demystify the hype and explore AI's current role in influencer marketing. From management to performance analysis, we'll examine real applications, benefits & limitations on how AI can enhance campaigns - today and tomorrow.
From ideas to impact: leading the energy transition [Hosted by EDP]
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Masterclass Room 1, Masterclass Area
Discover alongside EDP how to accelerate the energy transition through tangible use cases that deliver value with speed, scale, and focus, from piloting to investing in startups and driving innovative projects.
Empowering businesses: Exploring the EU Digital Identity Wallets [Hosted by European Commission - Digital EU]
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Masterclass Room 2, Masterclass Area
The EU Digital Identity Wallets will open new business and technical opportunities for enterprises. This masterclass guides you through the Wallets' regulation, architecture and the potential for businesses.
AI & immersive web: Building the internet of tomorrow [Hosted by Infinite Reality]
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Masterclass Room 3, Masterclass Area
Move beyond metaverse hype to discover how AI-powered immersive experiences are transforming business today. Get practical strategies to leverage this technology and position your brand for the next digital frontier.
AI’s human factor: A generational perspective [Hosted by EY]
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Masterclass Room 4, Masterclass Area
Exploring insights from a new global study. Discuss the role of people in AI's success and address "AI anxiety." It urges businesses to consider the profound changes AI brings to life and work through the lens of the generations.
How attention can become a valuable OOH asset [Hosted by JCDecaux]
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Masterclass Room 1, Masterclass Area
In today’s connected world, attention is scarce and valuable, and became the focus of advertising industry, especially within digital. JCDecaux has been cultivating attention through practices that benefit both its advertising business and social mission.
Why should moving money around the world be complex, opaque, and slow? Companies with robust money movement solutions offer more value to their customers, driving loyalty and generating new revenue.
The outsourcing roadmap for rapidly scaling businesses [Hosted by Enshored]
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Masterclass Room 3, Masterclass Area
Discover how fast-growing businesses leverage outsourcing to boost growth, improve customer service, and shorten the path to profitability. Learn key skills to choose the right outsourcing partner.
Blueprint for success: Project management for startups [Hosted by Project Management Institute]
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Masterclass Room 2, Masterclass Area
Explore why integrating evidence-based project management practices in startup mode is key to creating an organized, efficient system that manages chaos and boosts your chances of success.
A new route for redress: How will the Digital Services Act empower users to challenge platforms’ content decisions? [Hosted by Meta & Appeals Centre Europe]
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Masterclass Room 1, Masterclass Area
Empowering social media users to take meaningful action regarding online content has long been the focus of governments, academics and civil society organizations around the world. Meta established the Oversight Board in 2020 to resolve the most significant and difficult questions around freedom of expression online. Last month, the Oversight Board Trust provided a one-time grant to allow the swift establishment of an independent, expert and effective body that will resolve European Union users’ content disputes on social media in accordance with the EU’s Digital Services Act (DSA). This body, Appeals Centre Europe, will start accepting disputes relating to Facebook, TikTok, and YouTube and expects to launch in late 2024. In this thought-provoking discussion, we'll explore the challenges and opportunities of democratizing content governance, and how it can lead to a more diverse, transparent, and accountable online ecosystem.
Five key applications of AI and blockchain [Hosted by Hedera]
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Masterclass Room 3, Masterclass Area
This presentation explores blockchain and AI applications, emphasizing solutions to enhance AI model functionality and promote trustworthy digital ecosystems.
Digital upskilling with a design thinking approach [Hosted by Nextwit]
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Masterclass Room 2, Masterclass Area
The pace of digital transformation, the workforce shortage, and different employee generations make upskilling hard. During our masterclass, participants can learn how design thinking can deliver impactful digital upskilling.
Edge AI: Innovations and best practices [Hosted by Qualcomm]
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Masterclass Room 1, Masterclass Area
Learn the benefits and challenges of deploying AI models at the edge, successful use cases, and the latest edge AI hardware and software. Hear about Qualcomm and IBM’s developer-first approach and what lies ahead in edge AI.
EU funding for AI projects: From research to usage [Hosted by European Health and Digital Executive Agency]
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Masterclass Room 3, Masterclass Area
Explore EU funding opportunities for AI-related projects under the Horizon Europe and Digital Europe programmes. Gain insights on applying for funding and implementing the projects from HaDEA and project representatives.
How AI-powered ecommerce reshapes the future of trade [Hosted by Alibaba]
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Masterclass Room 1, Masterclass Area
The integration of AI into e-commerce is set to redefine the future of global trade by enhancing efficiency, enabling better decision-making, and facilitating access to international markets for SMBs. Alibaba.com blazes the trail.
Business in Dubai [Hosted by the Dubai Chamber of Digital Economy]
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Masterclass Room 2, Masterclass Area
Learn more about the "Business in Dubai" initiative, designed to help tech companies seeking business opportunities, comprehensive corporate services, and unbiased guidance for growth in Dubai.
How to break into VC and tech: A roadmap for aspiring investors [Hosted by Baby VC]
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Masterclass Room 5, Masterclass Area
This session will provide actionable insights and strategies for individuals looking to launch their careers in venture capital and technology, with a strong focus on diversity and inclusion.
Empowering diversity & sustainability with SAP Tech [Grow with SAP for Scaleups]
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Masterclass Room 4, Masterclass Area
Join SAP's BWN for a transformative masterclass on leading inclusive, diverse, and sustainable business practices. Learn how women are shaping resilient organizations and discover SAP’s innovative solutions for long-term success.
Creativity and AI – How the future will be written [Hosted by Adobe]
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Masterclass Room 3, Masterclass Area
As content creation barriers fall and volumes surge, only the most engaging work stands out. Join Adobe for a deep dive into how to empower creatives by letting them focus on their strengths, creating the magic that GenAI can’t replicate.
Rewild your brand: Why and how to go beyond sustainability [Hosted by Re:wild]
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Masterclass Room 2, Masterclass Area
Explore your brand’s potential to create value, attract customers, and unlock funding by incorporating strategies that help protect and restore biodiversity with trusted impact partners. This session includes a panel discussion with Earthed.
The new face of leadership: DEI as a catalyst for change [Hosted by net4tec]
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Masterclass Room 5, Masterclass Area
Designed for game changers, this masterclass will give you the tools to harness the power of diversity, equity, and inclusion (DEI) to drive innovation and create high-performing, inclusive teams.
Innovating strategies to mitigate climate change [Hosted by UN Global Compact Network Portugal]
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Masterclass Room 3, Masterclass Area
An interactive session led by UN GCNP, where climate specialists, multisectoral companies, and the audience will be invited to share strategies on how to integrate technological solutions to mitigate climate change.
Regenerative futurists: Tech for a nature-positive path [Hosted by the World Climate Foundation]
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Masterclass Room 2, Masterclass Area
Explore how a regenerative approach in business and finance turns crises into opportunities for a nature-positive future. Join us for insights integrating economy, ecology, and innovation.
Building loyalty in a new era of customer connection [Hosted by Mailchimp]
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Masterclass Room 3, Masterclass Area
Consumers are strapped for cash, time, and brain space. In this age, how should businesses adapt? Join Intuit Mailchimp's Head of EMEA and Shopify's Country Lead, Spain, to learn how brands can build real customer connection and loyalty to drive revenue.
Reshaping the creative process for enterprise [Hosted by Adobe]
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Masterclass Room 2, Masterclass Area
Experience the future of creativity and marketing with Adobe's new GenAI tools. Join our masterclass demo to see how AI can revolutionize your workflows, amplify your brand, and drive innovative campaigns.
Lisboa: The european capital of innovation [Hosted by Lisbon City Council]
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Masterclass Room 1, Masterclass Area
Why is Lisbon the go-to destination for launching and scaling your startup? What makes it Europe’s hottest rising star in the innovation scene? Join us for an insider’s look at how this city is shaping the future of startups, with dynamic programs driving growth and connecting with other international leading ecosystems.
From diagrams to production with process orchestration [Hosted by Camunda]
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Masterclass Room 3, Masterclass Area
In this talk, we will address common problems and explore how process orchestration offers a structured approach to aligning architectural plans with development teams.
How AI is upending traditional data migration services [Hosted by Flatfile]
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Masterclass Room 2, Masterclass Area
In this masterclass, learn about how AI is forcing a reinvention of strategy and workflow, and why human involvement remains crucial for best-in-class data migrations teams.
Design for business: Unlocking the power of typography [Hosted by Monotype and Picsart]
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Masterclass Room 3, Masterclass Area
Typography is the key to effective visual communication. Participants will receive an in-depth look into design trends, learn how to apply type styles and pairings to up-level any side hustle or brand. All skill levels welcome.
User empowerment through deliberative governance [Hosted by Meta]
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Masterclass Room 1, Masterclass Area
Join us for a discussion on Meta's approach to content governance through community forums, where deliberative public input is shaping Meta’s approach to AI innovation.
Harnessing the power of AI at the edge [Hosted by Dell Technologies]
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Masterclass Room 3, Masterclass Area
Dell Technol delve into the dynamic world of running AI models at the edge. It is all about the essential requirements for deploying AI on-prem or at the edge, highlighting both the business and technical advantages
Maximize employee productivity with your AI copilot [Hosted by Moveworks]
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Masterclass Room 2, Masterclass Area
See how Moveworks’ AI Copilot revolutionizes workplace efficiency by offering a unified solution for accessing information and executing tasks across all enterprise systems, simplifying daily workflows.
Building a $16M fund and accelerating Pan-African success [Hosted by Ferna Technologies]
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Masterclass Room 5, Masterclass Area
Strategies for Black Founders & How to Invest in Africa. Join Ferna Tech for a masterclass on how we’ve driven funding and growth for African startups.